view through conversion

Start Your Search For A Franchise...

Franchise Direct Blog

Running a Franchise Together as a Husband-and-Wife Team

by Joel Libava| October 07, 2026| Franchise Direct Blog
Buying and running a franchise as a couple is fairly common — and many do it well. As beautifully as it can work out, however, owning a franchise with your spouse can also strain the strongest of marriages. This post explores the planning, role definition, and boundaries needed for this arrangement to be fruitful.

B2B vs. B2C Franchise Models

by Kimberly Crossland| September 30, 2026| Franchise Direct Blog
Choosing between a B2B and a B2C model is one of the most fundamental decisions you’ll make in your discovery process. To help you determine which best matches your goals, this post breaks down the core operational realities of both pathways.

Location Matters: Micro-Territories & Evaluating the FDD

by Kimberly Crossland| September 16, 2026| Franchise Direct Blog
The way franchisors grant territories is subtly shifting. Evaluating the territory offer in Item 12 of the Franchise Disclosure Document is essential to protecting your long-term revenue and scaling potential.

5 Signs Your Franchise Business is Ready to Grow

by Joel Libava| September 02, 2026| Franchise Direct Blog
Owning and operating one successful franchise location feels good, but how will you know when or if it is time to open a second unit? Here are five signs to look out for.

Franchises Safe from Digital Rivals

by Kimberly Crossland| August 19, 2026| Franchise Direct Blog
A large concern of those looking to maintain their income is the impact of digitalization. However, there are markets where digital displacement is less likely, manual areas that still need the human touch.

Funding Franchises Without a Bank Loan

by Kimberly Crossland| August 12, 2026| Franchise Direct Blog
Sparked by hurdles in the traditional loan market, more franchise buyers are bypassing the bank entirely. Instead, they are using alternative methods to fund their territories, including ROBS, fractional co-investing and partnership structures.

How to Break Free of Franchise Research Analysis Paralysis

by Joel Libava| August 05, 2026| Franchise Direct Blog
With thousands of options to choose from, falling into analysis paralysis while searching for a franchise is possible -- but not inevitable. To guard against falling into an endless loop of research for a franchise without a decision use these tips.

How Franchisees are Capitalizing on "Zombie Malls"

by Kimberly Crossland| July 29, 2026| Franchise Direct Blog
While underperforming malls have become a municipal concern in many areas, to forward-thinking entrepreneurs they represent a massive franchising opportunity.

How Franchising Answers the Call of Corporate Burnout

by Kimberly Crossland| July 15, 2026| Franchise Direct Blog
For a number of high-earning managers, directors, and executives, burnout isn’t just about long hours. It’s about control. Investing in a franchise allows these professionals to pivot from earning a salary, sometimes referred to as "golden handcuffs," to building equity in a transferable asset.

5 Questions to Ask the Home Office Franchise Team Before Buying

by Joel Libava| July 01, 2026| Franchise Direct Blog
This post outlines five questions you should ask your prospective home office franchise team before you sign a franchise agreement — and what the answers should tell you.

You have saved info requests

Complete Your Request